Net Entertainment Plans Entry to US Market

Published: July 25, 2013

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News broke this week that Net Entertainment has eyes on the legally complicated American online casino market. The company is seriously contemplating the possibility of providing daily online casino services in a market that desperately calls for the presence of a good company to cater to millions of players.

As many of you know, the United States House of Representatives passed the UIGEA (Unlawful Internet Gaming Enforcement Act) in 2006, banning financial institutions from processing transactions with online casino operators. As a result of that, most companies ended up pulling out the market, leaving a huge unsatisfied demand but afraid of getting into serious legal issues with the American government. The companies that stayed faced domain and funds seizures by the FBI and ended up withdrawing eventually.

Fortunately, the sky is looking clearer for online casino companies in the US market as many states began legalizing the activity recently, and Net Entertainment wants to be among the first ones to get positioned in one of the largest online gambling markets in the world. Net Entertainment is a highly coveted online casino software developer based in Stockholm, Sweden. They have been in the industry since 1996, and are a pioneer company in online casino software development. They have acquired a lot of experience and have sophisticated their software to set one of the highest standards in the industry.

Net Entertainment raised a $45.2 million increase in revenue in the first half of 2013, keeping a steady revenue margin in comparison to last year. They have top class status in the business, and American players would hugely benefit from their services. The casino software company has not revealed any details of who they hope to take with them into the Americas, but it shouldn't be long before they set eyes on some outstanding casinos.

American players have been long awaiting what would become of online casinos in their country, and this certainly hits them as great news. Many other companies, like 888 and Party Gaming, also have eyes in the market, but no move has been formalized since the legal situation is not 100 percent solid. However, we are certain that once the green light is flashed there will be a lot of companies jumping in, so it is good to hear that high quality online casino businesses are already planning their re-entry.


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